As Prime Minister Narendra Modi inaugurated the India Pavilion at the 75th Cannes Film Festival on May 18, Bollywood actor Deepika Padukone asserted that there will be a time when Cannes will be organised in India and not the other way around. “India is at the cusp of greatness, this is just the beginning...there will come a day I truly believe where India won't have to be at Cannes, but Cannes will be in India,” she said. Deepika, who has been a Cannes regular since 2017, is part of the nine-member jury of Cannes 2022 this time.
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Festival de Cannes: Information and Broadcasting Minister Anurag Thakur, who is leading the Indian delegation at Cannes Film Festival, on Wednesday met Shivani Pandya, Managing Director at the Red Sea International Film Festival, Saudi Arabia.
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Anurag Thakur and Shivani Pandya, Red International Film Festival MD, at Cannes 2022/ AFP
The Information and Broadcasting Minister has a packed schedule on the second day of Cannes Film Festival. The minister is also scheduled to meet Jerome Paillard and Guillaume Esmiol, Executive Directors of The Marche Du Film, to explore further business partnerships with India.
The minister on Tuesday led the largest-ever Indian official delegation of eleven celebrities walking together on the inaugural event at Cannes Film Festival.
Mame Khan became the first ever folk artist to open a Red Carpet for Indian contingent. The festival is special this year for its celebration of Indian cinema's prowess as India is the first-ever official Country of Honour at Marche du Film. India is also a 'Country of Honour' at the Cannes Next, under which five new startups would be given an opportunity to pitch to the audio-visual Industry.
Festival de Cannes: Cannes: I&B Minister Anurag Thakur meets MPA chairman, pitches for 75 Indian creative minds enhancing skills with American studios
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Information and Broadcasting Minister Anurag Thakur and Charles H. Rivkin, Chairman & Chief Executive Officer, Motion Pictures Association of America (ANI)
Information and Broadcasting Minister Anurag Thakur, who is leading the Indian delegation to Cannes Film Festival 2022, on Tuesday met Charles H Rivkin, Chairman and Chief Executive Officer, Motion Picture Association of America (MPA).
The meeting, which happened on the sidelines of the Cannes Film Festival, lasted for nearly an hour. The minister pitched for 75 Indian creative minds enhancing skills with MPA, which represents major US film studios. Anurag Thakur exclusively told ANI that the government is keen to make India the content hub of the world and he spoke of the concerned issues with Rivkin. "We spoke on three major issues at this meeting.
We are looking at making India the content hub of the world. Also, we would like to see if maximum content can be created out of India whether it is shooting post-production, scripting and special effects," the minister told ANI. "We are also working on having more and more business to business associations with MPA Just like we had done at IFFI last year, we are now pitching the idea that 75 Young creative minds would get more and more exposure with MPA whether it is creative teams or start-ups for enhancing their scripting and other creative skills," he added.
Rivkin termed the meeting with the union minister as extremely productive. "This is the first time that such a proposal has been made and I will speak to the MPA and I hope more can be done to take our association forward," Rivkin told ANI. India has been named a "country of honour" at Cannes this year. "We are overwhelmed with the opportunities in the Indian market. And all our six member studios are looking forward to this deeper association.
Our member studios are already making a lot of films in India but we are looking at exploring more opportunities and possible co-productions and take this association further so that it benefits both countries," said Rivkin, who leads the MPA's global mission to advance and support the film, television, and streaming content industry. Prime Minister Narendra Modi has expressed happiness on India's participation as 'Country of Honour' at the Cannes Film festival this year. In a message, he noted that India's participation comes at the momentous meeting of celebration of 75 years of India's independence, 75th anniversary of Cannes Film Festival and 75 years of diplomatic relations between India and France.
Emphasising India's commitment to improve ease of doing business in the film sector, PM Modi said that from facilitating international film-coproduction to ensuring single window clearance mechanism for permissions for filming across the country, India offers seamless possibilities to filmmakers of the world. This government had last year taken a novel initiative under the aegis of Azadi Ka Amrit Mahotsav to encourage and recognise young creative minds and budding talents in the country.
For the first time ever, 75 creative minds representing gen next cinema were picked to attend the 52nd International Film Festival of India in Goa.
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