Tata CLiQ Luxury has reported impressive sales of pre-owned Rolex watches in Ajmer and Nagpur, Mulberry handbags in Nadiad and Aligarh, and Bulgari products in Etah and Karimnagar.
Gopal Asthana, CEO of Tata CLiQ, highlighted the role of e-commerce in democratizing luxury shopping. “Non-metro markets now account for about 55% of our overall revenue,” Asthana stated, emphasizing the sector’s growing reach.
Similarly, TimeVallee, featuring renowned brands like Cartier, IWC, Jaeger-LeCoultre, Panerai, and Piaget, has seen about 40% of its sales originate from smaller towns. “This growing demand highlights the changing aspirations of consumers across India and strengthens our commitment to making premium and luxury brands available nationwide,” Asthana added.
Neeraj Walia, Managing Director and CEO of Montblanc India noted a significant surge in online luxury shopping, with sales from smaller towns doubling compared to last year. This trend reflects shifting consumer preferences and the expanding appeal of luxury brands beyond traditional urban markets.
To expand the campaign's reach, PM Modi nominated celebrities like Anand Mahindra, Mirabai Chanu, Shreya Ghoshal, and Sudha Murty to spread awareness through social media and encouraged them to nominate others to amplify the message.
New Delhi, February 24, 2024: In the 119th episode of his Mann Ki Baat radio program on February 23, Prime Minister Narendra Modi addressed India’s escalating obesity crisis, particularly among children, and called for immediate lifestyle changes. Highlighting that one in eight Indians now suffers from obesity, PM Modi revealed that obesity cases have doubled in recent years, marking it as a growing public health concern.
To combat this trend, PM Modi urged citizens to reduce their cooking oil consumption by 10%, emphasizing that small changes in daily diets can lead to significant health improvements. “When purchasing oil for cooking, aim to buy 10% less. This simple habit can be a big step toward a healthier India,” he stated.
Expanding the campaign's reach, PM Modi nominated celebrities like Anand Mahindra, Mirabai Chanu, Shreya Ghoshal, and Sudha Murty to spread awareness through social media, encouraging them to nominate others to amplify the message.
Renowned athletes like Neeraj Chopra and Nikhat Zareen backed the initiative, sharing personal insights on maintaining a healthy lifestyle. Union Education Minister Dharmendra Pradhan also praised the campaign, committing to reduce his own oil intake.
With obesity on the rise, PM Modi’s call to action aims to inspire a nationwide movement towards healthier living.
Reliance Consumer Products Limited's beverage brand, Campa, has entered into a strategic e-commerce agreement with "noon Minutes," a leading rapid-delivery platform. This collaboration is set to enhance the accessibility of Campa products for consumers in the United Arab Emirates (UAE), according to an official release.
Shaivi M.
Campa, the beverage brand of Reliance Consumer Products Limited, has formed a strategic e-commerce partnership with "Noon Minutes," a prominent rapid-delivery platform. As stated in an official release, this collaboration aims to improve the availability of Campa products for consumers in the United Arab Emirates (UAE).
Under this partnership, Campa's range of beverages will now be available for quick delivery through the Noon Minutes platform, ensuring convenience and efficiency for customers. This move aligns with the growing demand for instant delivery services, particularly in the UAE's fast-paced market.
Following its successful debut at Gulfood 2025, Campa Cola is now available exclusively through Noon Minutes across the UAE, ensuring seamless online availability with delivery in minutes, the company said in a release.
Ali Kafil-Hussain with Ketan Mody
Ali Kafil-Hussain, Chief of Staff, Noon, said, "At Noon Minutes, we're proud to be the go-to destination for top brands, giving customers instant access to the products they love. Campa, with its iconic legacy, is a perfect addition to our portfolio. We're excited to bring this beloved drink to the UAE with the speed and convenience our customers expect. This partnership marks a key milestone as we expand the brand's reach, ensuring more people enjoy Campa faster than ever. Our mission remains clear - bringing great products to customers faster than ever."
"With the increasing demand for convenience, this partnership enables Campa to quickly expand in the region by utilizing Noon's advanced logistics and digital reach" stated by Ali Kafil-Hussain, Chief of Staff, Noon.
Ketan Mody, COO, of Reliance Consumer Products Limited, commented, "We are excited to announce Campa's exclusive partnership with Noon Minutes. As we continue to grow our presence in the UAE, e-commerce plays a critical role in our strategy to reach more consumers. noon's reputation for innovation and robust logistics infrastructure makes it the perfect partner to bring Campa's range to consumers across the UAE with ease. We look forward to seeing the brand's continued success as it expands its digital footprint."
As per the company, the exclusive e-commerce partnership allows consumers to purchase a range of Campa products - including Campa Cola, Campa Lemon, and Campa Orange - exclusively on Noon Minutes, available through the Noon super-app. Orders will be delivered in 15 minutes or less across the UAE, ensuring a fast and seamless shopping experience.
Noon.com was founded to foster an ecosystem of regionally based digital companies to secure the region's digital landscape's future.
What is Noon Minutes?
Noon Minutes is the fastest hyper-local delivery platform in the UAE. Noon in Minutes offers a localized assortment of FMCG and grocery products with delivery in as little as 15 minutes.
