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2 min read

Is Beyoncé Getting Into The Hair Care Business?

On Tuesday 16th May 2023, singer Beyoncé whipped the internet into a frenzy with a sequence of photographs that appeared to hint at a forthcoming foray in the cosmetics sector in an Instagram post. The images showed the multidisciplinary artist in a variety of hair-related contexts, including one in which she was holding a heat tool in front of a mirror and another in which she was getting her hair braided as a child. A scribbled note accompanied these images, fueling further curiosity.


Swati Bhat

Image: Official Instagram @beyonce


Beyoncé mentioned in the note that her first job was brushing hair in her mother's salon. It also highlighted her wish to continue on her mother's legacy as well as her enthusiasm for what she has been working on. While the specifics of this design are unknown, it refers to a prospective beauty brand and hair products.

Image: Official Instagram @beyonce


While specifics regarding Beyoncé's cosmetics business remain unknown, it is obvious that her arrival into the industry will generate at least some excitement and intrigue. Even if the field of celebrity-founded beauty firms has become increasingly cluttered, in some cases leading to consumer fatigue.

However, data and industry trends show that there is a great appetite for innovative hair care solutions. According to Statista, the worldwide hair care market will be worth roughly 91 billion dollars in 2023 and will expand at a 3 percent annual rate. The multicultural hair care industry, in particular, has grown significantly, owing to increased awareness of varied hair textures and need for solutions customised to specific needs.

The multicultural hair care market in the United States is expected to reach $3 billion by 2027. A larger multicultural population, a greater emphasis on self-expression through hair, and the advent of social media as a forum for sharing hair care techniques and trends can all be credited to this expansion.

Beyoncé's entry into the beauty and haircare market looks promising against this backdrop. Her cultural impact and ability to connect with a wide range of people position her well to capitalise on the growing market for inclusive hair care products. If her business can capture the essence of her personal experience while also providing effective solutions for a variety of hair types, it has the potential to carve out a substantial niche in the competitive beauty scene











1 min read

QYUKI Digital Media Presented Their Creators With A Lifetime Memory At Rema's Concert In Mumbai

Rema, a Nigerian artist best known for his chart-topping track "Calm Down," was recently in India for the "Calm Down India Tour." Because of an amalgam of hip-hop, rap, and Afro-fusion, his music has a distinct and engaging sound. His compositions are famous for their candour and sincerity, touching on issues like as love, heartbreak, and personal development. On May 13, the 23-year-old Afro-Rave vocalist graced the stage at Mumbai's Dome, NSCI SVP Stadium in Worli.


Swati Bhat

Qyuki Digital Media has a long history of offering amazing chances for its creators and highlighting new talent. Qyuki initiated an incredible chance for some of their top influencers during the recent Rema performance in Mumbai. The influencers were given the opportunity to attend the event and interact with superstars such as Nora Fatehi and Abdu Rozik, with the goal of increasing interaction, spreading the word about the concert, and expanding its audience.





MR. Faisu, Karan Sonawne, Mihir Joshi, Miesha Iyer, Faiz Baloch, Manpreet Kaur, Jesse Lever, Sameeksha Takke, Suresh Mukund, Riya Kishanchandani, Aanchal Munjal, Somya Tondon, Palak Purswani, Shanya Peetawala were amongst the key influencers who joined this event. They have shared images of their delightful night on Instagram.






2 min read

The Journey Of Adnaan Shaikh From Content Creator To Owning His Gym & Brand '07 Fitness'.

Adnaan Shaikh, better known as a member of Team 07, has never failed to captivate his audiences with his substance and athleticism. Adnaan, who became a social media celebrity because to his incredible content talents, began his professional life as a content developer and video creator and has amassed a big fan network over the years. Adnaan recently realised one of his aspirations when he reopened his own gym and received a lot of love and support from his fellow athletes and admirers.

Adnaan's family and friends gleefully supported him as he proceeded on yet another great voyage. To show their support for their friend, celebrities such as Faisal Shaikh, Akanksha Puri, Riva Arora, and Amir Siddique attended the launch. Adnaan has always been interested in fitness and wanted to pursue anything related to it.

As a result, he began focusing on his body at the age of 18 and has always been interested in fitness and bodybuilding. Adnaan's journey began with him sharing his connection to fitness and his ups and downs on Tiktok and Musically, where he gained a lot of love and respect from the viewers.There was a point in his life when he felt extremely demotivated by the way his body looked, the clothes were too loose, and the way people around him looked at him, which shook his confidence, and he knew that this had to change. When making content, he discussed his on-again, off-again fitness journey, and now that he has reached these heights, he wants to continue and assist others begin their fitness journey. His father has been an enormous backer of his journey from content creation to establishing his own gym. The goal is to encourage as many people as possible to adopt a healthy lifestyle.

Sharing his experiences, Adnaan says, “I am thankful to everyone, because of whom this journey became possible my family, friends, and lovely fans. This is my solo venture and it feels great to share the same journey of motivation towards fitness with everyone. I look forward to more opportunities and wish to share it with everyone.








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