Instagram's THREADS receives 30 million downloads in a few hours. Know how 'THREADS' works?

A New Way to Share With Text

• Threads is a new Instagram app for sharing text updates and participating in public conversations.

• You log in with your Instagram account, and postings can be up to 500 characters long, with links, photographs, and videos lasting up to 5 minutes.

• Threads will soon be compatible with the open, interoperable social networks that we believe will determine the internet's future.

Pritish Bagdi

Threads is simple to use: simply log in using your Instagram account. Your Instagram username and verification will be carried across, and you will be able to customise your profile for Threads.

When they join Threads, everyone under the age of 16 (or under the age of 18 in some countries) is automatically assigned a private profile. You might opt to follow the same accounts you do on Instagram to locate additional people who share your interests. Threads supports the same fundamental accessibility features that are accessible on Instagram today, such as screen reader support and AI-generated image descriptions.

Threads feeds include threads posted by people you follow as well as recommended content from new creators you haven't yet encountered. Posts can be up to 500 characters long and contain links, images, and videos that are up to 5 minutes long. You may quickly share a Threads post to your Instagram story or as a link on any other channel you like.

Meta build Threads with tools for facilitating healthy, fruitful conversations. Within Threads, you have control over who can mention you or respond to you. You can use hidden words, just like on Instagram, to filter out comments to your threads that contain specified terms. By pressing the three-dot menu, you can unfollow, block, restrict, or report a profile on Threads, and any profiles you've blocked on Instagram will be automatically blocked on Threads.

Mark Zuckerberg's communiqué on safety, "We take safety seriously, as we do with all Meta products, and we will enforce Instagram's Community Guidelines on content and interactions on the app. We've invested more than $16 billion in establishing the teams and technologies required to defend our users since 2016, and we're still committed to furthering our industry-leading integrity efforts and investments."

Further, he added, "Soon, we are planning to make Threads compatible with ActivityPub, the open social networking protocol established by the World Wide Web Consortium (W3C), the body responsible for the open standards that power the modern web. This would make Threads interoperable with other apps that also support the ActivityPub protocol, such as Mastodon and WordPress – allowing new types of connections that are simply not possible on most social apps today. Other platforms including Tumblr have shared plans to support the ActivityPub protocol in the future." "We're committed to giving you more control over your Threads audience; our objective is to collaborate with ActivityPub to provide you the choice to stop using Threads and move your material elsewhere. others using compatible apps will be able to follow and communicate with others on Threads without having a Threads account, ushering in a new era of diverse and interconnected networks. If you have a public profile on Threads, your postings will be accessible from other apps, allowing you to reach out to new individuals with little extra effort. If you have a private profile, you'll be able to accept Threads users who want to follow you and interact with your posts, just like you can on Instagram."

The brains behind the THREADS shares their joy and said, "In addition to working to make Threads compatible with the ActivityPub protocol, we'll be adding a number of new features soon to help you continue to discover threads and creators you're interested in, such as improved feed recommendations and a more robust search function that makes it easier to follow topics and trends in real-time. We're looking forward to hearing users' comments as we strive to develop new features and bring exciting new ways to engage on the app."

#thecommunique #tcn #tc #lifestyle #meta #socialmedia #Instagram #facebook #threads #digital #future #MarkZuckerberg

Introducing New Tools for Creators to Build Businesses on Facebook and Instagram

"At Meta, we’re building products to help creators reach an audience, grow their communities and earn a living. During Creator Week 2022, we’re inviting creators around the world to join us in growing their careers, connecting with peers and building a future together. We’re also announcing new ways creators can earn money on Facebook and Instagram."

Pritish Bagdi

Updates to Digital Collectibles

Creators will soon be able to make their own digital collectibles on Instagram and sell them to fans, both on and off Instagram. They’ll have an end-to-end toolkit — from creation (starting on the Polygon blockchain) and showcasing, to selling. People can easily support their favorite creators by buying their digital collectibles directly within Instagram. We’re testing these new features with a small group of creators in the US first, and hope to expand to more countries soon.

We’re also expanding the types of digital collectibles that you can showcase on Instagram to include video and adding support for the Solana blockchain and Phantom wallet, in addition to the blockchains and wallets that we already support. Lastly, information for select collections where the metadata has been enriched by OpenSea, such as collection name and descriptions, will now be available on Instagram.

Audience Support for Creators

We’re making it easier for people to show appreciation for their favorite creators across our apps, which helps creators strengthen their community and build their business.

Subscriptions on Instagram

We’re expanding access to subscriptions on Instagram to all eligible creators in the U.S., so more creators can earn predictable income and connect more deeply with their most engaged followers. Since launching subscriptions earlier this year, we’ve seen creators like Cole Sprouse (@colesprouse), Alan Chow (@alanchikinchow) and Skai Jackson (@skaijackson) use subscriptions to get even closer to their most engaged supporters.

Stars and Gifts

We are making it easier for people to discover Stars on Facebook by automatically enabling Stars on public creator content — including Reels. This means that people can learn about and use Stars in more places across Facebook. We are testing with a select number of creators globally.

For creators already using Stars, we’re launching new features to make it easier to earn Stars and interact with Star senders:

• Bringing Stars Party to Reels. A Stars Party is a Stars community challenge that ends in a celebration if the creator reaches their goal.

• Testing a new set of virtual gifts tailored to specific content. For example, if you’re watching a puppy reel from your favorite pet creator, you’ll be able to send that creator a dog-themed gift.

• Giving creators more tools to engage with Stars senders, like adding a filter in Comments Manager that displays all of a creator’s Stars comments in one place. In this surface, creators will be able to reply to multiple comments at once.

• Bringing Stars to non-video public content like photos and text posts.

We’re introducing gifts on Instagram, starting with Reels, so creators have a new way to earn money from fans who love their Reels. To support their favorite creators, fans can send gifts on Reels by purchasing Stars within Instagram. We’re testing this with a small group of creators in the US first, and hope to expand to more creators soon.

Professional Mode for Facebook Profiles

We’re launching professional mode for Facebook profiles, a new profile setting that allows creators around the world to build a public presence while maintaining their personal Facebook experience. Professional mode offers creators, and anyone that wants to become a creator, a set of tools and opportunities to begin growing a global community from their personal profile. With professional mode, creators can become eligible to earn money through Stars, ads on Facebook Reels, in-stream ads and Reels Play. They will also have access to content and audience analytics, educational resources and more.

#thecommunique #tc #tcn #metatainment #lifestyle #meta #facebook #instagram

Gigi Hadid debuts DTC cashmere brand at New York Fashion Week

Gigi Hadid has launched a direct to consumer (DTC) cashmere brand, with a popup at New York Fashion Week.

Swati Bhat

Guest in Residence via Facebook

The model-cum-designer is the creative director behind the new label, which is called Guest in Residence, and is designed “with time in mind, to create future heirlooms made to last.”

The collection features everyday cashmere basics, such as hoodies, joggers, socks and tops in saturated colours, like a polo with an apple green sleeve and bright orange and yellow plackets. Most items are priced under 400 dollars.

In August Ms Hadid posted on her Instagram to say she was working on her new label. In an interview with Vogue she stated the brand was three years in the making.

While Ms Hadid did not reveal if the brand is backed by private equity or other financiers, she did enlist Sijeo Kim, a former knitwear designer at The Row and Theory, as the brand’s Design Director. According to LinkedIn there are 8 members of staff, including VPs of marketing, merchandising, production, operations and e-commerce.

Headquartered in New York, Guest in Residence debuted with a popup in SoHo during New York Fashion Week. It launches in the U.S. on September 7th and internationally from September 12th.

#thecommunique #tc #tcn #gigihadid #brand #fashion #facebook